The World Heavyweight Championship and this Friday's SmackDown

When Vince Russo was booking WCW back in 1999 and 2000 -- back when the World Title would change hands or be vacated on an almost weekly basis -- he talked in more than one interview about how since wrestling was just entertainment, the title belt was just a prop anyway.
He was clearly overlooking the fact that the belt is more than just a prop -- it's a way to draw money, an ultimate goal for the blood, sweat and tears -- and therefore must be kept strong, almost on a pedestal. Constant title switches, vacating the title, stuff like that does nothing but lower the value of what should be the most important superstar on the TV show.
Fast forward to 2008 and the World Heavyweight Championship, where WWE made a booking blunder at Tuesday's SmackDown taping that immediately made me think back to the good ol' days of Long Island's own Vinnie Ru.
Warning: Spoilers after the jump, with my SINCERE APOLOGIES to those of you for whom I have already spoiled the surprise.
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