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Quickie Review: "Untold Wealth: The Rise of the Super Rich"

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What it's about: Those of us who struggle to pay our gas bill always look wistfully to the day when we can pay said bill, but tonight at 10, CNBC takes us into a world where something as picayune as $4.55 per gallon is as momentous as a molecule on a mote of dust on a mite's middle toe.

The world of super duper rich.

This hour begins with a Rolls show, and ends with the stark screen graphic that tells us the average salary is $26,323, but the 400 richest Americans are worth a total $214 billion which is more than the GNP of 149 nations. "Super Rich" is filled with such stats, and after a while they'll drift away from your plain of consciousness, as if they are just more numbers in a sea, nay, universe, of grandiose figures and outsize bank-rolls. Forty-nine thousand households have net worths of between $50 and $500 mill, and 125,000 between $25 and $50 mill. In 1985, there were 13 billionaires from sea to shining sea; now there are more than a thousand.

Millionaires are the mere middle class rich and barely merit inclusion here; this is the rarefied world of wealth, where a billion is a nice pile of peanuts, but you're only really interesting when your pile is up to ten billion. The show - narrated by vet CNBC reporter, David Faber - profiles many of these people and - my suggestion - bring your sunglasses because every one of them seems to have a taste for gold lame.

There's Tim Durham, who confides that it costs 23 grand to change a tire on his Bugatti (he's got 70 cars scattered about, each one worth more than your house, twice over...). There's Glenn Stearns, a poor kid from Maryland now worth - I think I heard the program right - $100 billion. Maybe $100 million. Whatever. There's Anthony Scaramucci, of Manhasset worth only $80 million; he seems like he's almost a pauper in this crowd. These are people who go on vacation to places like Parrot Cay (above) where a lousy room costs two grand a day. Many make their lucre from hedge funds, and in fact, it seems like most do.

Bottom line: David Faber is one of the best financial reporters on TV, maybe the best, as far as I can tell, so you start out with the assumption that this will be a well-told hour that's richly - pun absolutely intended - reported. It is. But like all pornography, wealth pornography starts to wear thin after a while, no matter how skillful or thoughtful the treatment. Faber and his producers, it seems to me, do just about everything right: They offer perspective, talk to the right people (including Ron Chernow, the National Book Award-winning author and biographer of J.P. Morgan), ask the right questions, and provide the requisite beauty shots. But still something is missing, and that is opinion. A subject like this, at a time like this, absolutely demands a moral, or ethical, perspective, which can be summed up in one question: Is such wealth RIGHT? Or does it represent a serious failing on the part of a nation where so very many are struggling each and every minute? Hedge funds? Only the most excoriated financial instrument since Teapot Dome, but most of these people seem to have earned their money this new-fashioned way, by profiting off of others' misfortunes. Is that right? I'm not sure, but I think a question is merited. Former Labor Secretary Robert Reich, in his Harvard days, used to rail against the paper millionaires who didn't actually make anything. Do THESE people? And if they don't, isn't there a question to be asked, to wit: Is this kind of wealth and iniquity good for the longterm health of the economy and the country?

This hour is fascinating - but I do wish it would have taken another hour to go deeper, and hit harder.

Comments (3)

Great show! It shows that anyone can make it in this country with right attitude!


I have seen this CBS documentary about 4 times, saved it to DVD.
Yes, I wish it had been longer and more provocative. Also, the super rich interviewed were all, "self-made," young men no more than 55 years old. Couldn't the producers obtain interviews with some of the older financial giants in this country ? Info as to how much of their accumulated worth they donated to charities or education rather than passing it on.
Something about inheritance taxes...and how much is usually paid while how much is retained by the family through charitable trusts with high salaried, family members ??
If the statistic that there are 1,000 BILLIONAIRES in the USA today, this topic deserves more than a passing glance. Many hold more than simply ONE billion...so with 35 billion, that is 35,000 million dollars of worth. Unbelievable, and it's bodes no good ...because of the great, unhappy discrepancy between citizens and ...frightening, to me, the snowball effect if such astronomical sums are passed on....what role will this financial giants have in influencing, even owning, the government.
Whatever happened to antitrust law ?
I hope CBS will choose to do a serious, factual series on this subject..and soon. Thank you for asking.

I am afraid they already DO own the government.

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