The trainwreck continues.
In her new video "Gimme More," Britney Spears plays a stripper and a woman mesmerized by/laughing at a stripper. I'm sure psychologists, especially Dr. Phil, will go to town on the meaning of the two Britneys and how "Good Britney" has disassociated herself from "Bad Britney." But you don't need to be a psychologist to see what a sad video this is.
Never mind that Spears still looks unprepared and a few steps slow on her dance moves. Or that the director needs to bring in other dancers to liven things up and do the more difficult moves. Or that the whole thing doesn't have a gritty, amateur look, but actually looks amateurish, like it was actually shot with a $5 budget.
It just looks desperate, watching Spears blankly sing "Gimme More" as she takes off her top (but remains covered -- it's not that kind of amateur video), while people only pay half-attention to her. Did this video get approved by her because she thought it made her look good?
I've wondered for years what it would take for Spears to fall from grace into anonymity. Revelations of her lip-synching and her dancing missteps weren't enough. Neither was her beating a car with an umbrella or shaving off all her hair. What will it take for people to stop being interested in her?
As she continues in her artistic and personal downward spiral, it seems like she must be asking herself that same question.
"Gimme More" is set to debut on MTV on Monday. It's currently available for purchase at iTunes.
UPDATE: Britney's record company just announced that her album will be called "Blackout." Uh huh.
MORE: Britney "Sex tape" the least of her problems / Britney Spears bombs on MTV awards