Long Island Business News continues to collect views about what the Cablevision-Newsday combination (is that a quadruple play?) will mean. The deal, according to various accounts (though there's no formal word), is about four to eight weeks from closing.
In this week's issue, LIBN does its "Two minutes with" feature with Ron Edelson, partner and co-founder of the Zimmerman Edelson--the Great Neck-based advertising and public relations agency.
The last question is about what difference the mega-media deal will mean, including to ad rates. Edelson's reply: "A lot of people are concerned about that. The jury's still out. It hasn't changed anything yet. Do I think there will be changes? Yes. It might even become somewhat beneficial. You might get package deals."
--Noel Rubinton